We invite you to explore our various WIC-related webinars. We offer webinars on Thursdays from 3:00 - 4:00 pm ET unless otherwise noted. See below for a schedule of upcoming webinars.
You can also register for upcoming webinars and watch our archived webinars on-demand on the NWA Online Community Webinars Group. The community, including recordings of archived webinars, is for Local and State WIC agency staff with active NWA membership ONLY. If you have issues accessing the online community, please email us at [email protected].
To attend NWA webinars, you must register in advance. The links below will take you directly to registration. Upon completing your registration, you will receive a confirmation email. If you don't see that email, please check your spam/junk mail folder. We strongly recommend you add [email protected] and [email protected] to your email safe senders list to be sure you get your confirmation and other important emails about the webinar.
Have expertise, insights, or experiences to share with the WIC community? Whether you’re supporting research on WIC benefits redemption, supporting participants with gestational diabetes, navigating picky eating in toddlers, or sharing innovative program strategies, your perspective can help inform and inspire others. Submit a webinar proposal to NWA here!
Submissions from or featuring WIC staff or WIC participants will receive preference.
Are you a BCP of NWA? An annual webinar is a BCP benefit. Please contact [email protected] to learn more. You can view the Code of Conduct for Execution Guidelines here.
Title: Fueling WIC Families: How Ready-to-Eat Cereal Supports Nutrition Guidelines
When: Tuesday, August 18th at 3:00pm ET
Description: This webinar explores the long-standing role of breakfast cereal in the WIC program, highlighting its contribution to intakes of iron, folate and other key nutrients and food groups. It will review the impact of the Dietary Guidelines for Americans (DGAs) on nutrition standards for WIC, the science on breakfast cereal consumption and discuss how encouraging cereal redemption benefits WIC participants. The presentation will place cereal in the context of the of the 2025 – 2030 DGAs and address the role of processed foods in healthy dietary patterns.
This webinar is sponsored by the Cereal Education Group.
Speakers: Jessica K. Campbell, PhD, Director, Bell Institute of Health & Nutrition,General Mills, Inc. & Sarah Ludmer, RD, Chief Wellbeing and Sustainable Business Officer, WK Kellogg Co.
Title: Barriers in the WIC Participant Journey and How to Meet Participant Needs
When: Thursday, September 17th at 3:00pm ET
Description: Through the AHEAD 3.0: Enhancing Equity throughout the WIC Participant Journey project, NWA engaged WIC participants to identify key phases of the participant journey and common barriers that impact their experiences. Part one of this two-part webinar will introduce the ten most common barriers identified in the AHEAD 3.0 Journey Map Report and highlight resources and strategies WIC agencies are using to address participant needs. Attendees will learn how agencies are implementing existing resources, explore an interactive tool being developed by NWA to identify additional resources, and leave with concrete examples and practical ideas to support action.
Speakers: Kimberley Broomfield-Massey, Principal Research and Evaluation Consultant, Urban Metrics Consultants
Title: Journey Map Resource Navigator: Finding the Right Solutions for Your Agency
When: Thursday, October 15th at 3:00pm ET
Description: Through the AHEAD 3.0: Enhancing Equity throughout the WIC Participant Journey project, NWA engaged WIC participants to identify key phases of the participant journey and common barriers that impact their experiences. Part two of this two-part webinar will introduce NWA’s Journey Map Resource Navigator Toolkit, a practical tool designed to help WIC agencies assess readiness, identify implementation considerations, and match participant barriers with right-sized solutions. Attendees will learn how to use the Toolkit’s guiding framework to identify actionable resources and strategies that align with their agency’s capacity, funding, and readiness for implementation.
Speakers: Kimberley Broomfield-Massey, Principal Research and Evaluation Consultant, Urban Metrics Consultants
All live attendees will receive the following within approximately one week of the live webinar broadcast:
Have a webinar question or idea? Email us: [email protected].